Alibaba, along with Chinese companies Taobao and Danlan, are doing something extra special for several Chinese gay couples this Valentine’s Day — they’re helping them tie the knot in Los Angeles’ most fabulous town.
Chinese LGBT news site Danlan, along with Blued, China’s leading gay dating app, and three LGBT nonprofits, recently teamed up to hold an online contest to find 10 lucky couples to be awarded with California-based wedding and honeymoon packages. The winning pairs were chosen by 75,000 voting netizens out of more than 400 video submissions of couples telling their love story.
Melanie Lee, a spokesperson for Alibaba, said the contest “hopes to evoke respect and understanding of homosexuality and support the realization of dreams … It’s more of a symbolic kind of gesture.”
West Hollywood Mayor John D’Amico, who lives in WeHo with his partner Keith and their two dogs, will serve as a wedding witness. Gay marriage is illegal in China and the couples’ weddings will not be recognized in their own country, but when love is on the line, you just have to go for it.
This also isn’t the first time Alibaba has launched an LGBT-friendly campaign; last year, they featured a gay couple in their promo video for “Single’s Day” in Asia, according to Shanghaiist.