Christophe Lemaire, Hermès’ past creative director, has been tapped for a collaboration with Japanese retailer Uniqlo. Lemaire and Uniqlo will launch a men’s and women’s clothing line, expected for this fall in stores and online. The focus of the collection will be “creative, comfortable, everyday garments,” translating to luxurious lounge wear tinged with Lemaire’s pared-down aesthetic.
The partnership marks a great match, as Lemaire’s approach to design meshes well with Uniqlo’s brand ethos, with the retailer constantly pushing out covetable collaborations. This also marks a time for growth for Lemaire who, along with his design partner Sarah Linh-Tran, has just launched e-commerce operations for the Lemaire brand.