KITH presents The Sakura Project

Following a brief teaser last week, KITH has taken the wraps off of its Tokyo-bound endeavor. Building on the success of pop-up shops in the likes of Miami, Paris, Sao Paolo and Los Angeles, the Sakura Project sees the New York-based KITH crew heading to the Far East to open an installation in the Japanese capital to coincide with both Tokyo Fashion Week and the Sakura Blossom Festival.

Designed in partnership with architecture firm Bang3, the experiential retail space will be home to collaborative product from the likes of PUMA and John Elliot + Co and draws on the ephemeral nature of sakura with a cloud-like aesthetic created by textured wall gradations, reflectivity and a dreamy custom-designed motif.

Stay tuned for a full look at the project and look for KITH’s Tokyo pop-up to be open within UNITED ARROWS & SONSShibuya flagship from March 20 through March 22.

KITH Tokyo Pop-Up Shop
3-28-1 Jingumae, Shibuya-ku

KITH Tokyo Teaser

For so long, KITH has been synonymous with New York City street style, with its roots and ears deeply entrenched in the Big Apple. Alas, every tree must grow, and after experimenting with various pop-up installations – most recently for the “West Coast Project” in Los Angeles – it seems as if Ronnie Fieg and team KITH are set to export their talents.

A teaser recently posted on Fieg’s Instagram infers that the new KITH brick and mortar may sprout in Tokyo. Although specifics on this venture are still unknown, it’s clearly impressive to watch the growth of one of streetwear’s most dedicated advocates. Stay tuned for more news on this story as it develops.

Ronnie Fieg reintroduces ASICS Gel Sight for “West Coast Project”


Ronnie Fieg teases the West Coast Project’s ASICS Gel Sight

Fresh off the announcement of the Los Angeles-set West Coast Project, Ronnie Fieg took to Instagram to tease the endeavor’s collaborative ASICS Gel Sight. Decked out in oceanic shades of blue, the kicks — like past Fieg releases — emphasize clean color-blocking and premium materials while KITH’s own logo comes embossed at the heel.

Expect a full look at the release in the days ahead. KITH’s West Coast Project space will open its doors February 20 on Abbott Kinney in Venice, CA.

KITH x ASICS Gel Lyte V “Grand Opening”

Joining tomorrow’s GT-2 release and capping off the collaborative “Grand Opening” pack — which kicked off last November with the Gel Lyte III and Gel Saga — is a special edition of the Gel Lyte V from ASICS and KITH. Designed by Ronnie Fieg in celebration of the redesigned and expanded KITH location on Bleecker Street in Manhattan, the Gel Lyte V follows the formula set forth by the rest of the back and comes dressed in luxurious black glove leather while retaining its neoprene inner sleeve. Finally, waxed cotton laces, white lining, and a matching midsole complete the package.

The “Grand Opening” edition of the Gel Lyte V is set to be available alongside both the matching GT-2 and the KITH x Aimé Leon Dore “Chapter 1″ Collection this Friday, January 9 at KITH’s Manhattan and Brooklyn storefronts, as well as at 11 a.m. EST.

ASICS Gel Lyte V OG KITH Exclusive

Image of ASICS Gel Lyte V OG KITH Exclusive
KITH has taken to the web to officially premiere its exclusive ASICS Gel Lyte V OG collection. Available in its two original colorways – sky blue/white/black and teal/pink – not seen since its inception in 1993, this model was once the sneaker of choice for marathon runners around the world for its superior Gel cushioning system and lightweight fit.
As for their details, both iterations feature a white mesh base with tonal suede overlays, 3M details around each heel tab and a neoprene sockliner. This KITH-exclusive two-part drop will release today at the Kith Pop-Up Shop, Kith Brooklyn and online at
Image of ASICS Gel Lyte V OG KITH ExclusiveImage of ASICS Gel Lyte V OG KITH ExclusiveImage of ASICS Gel Lyte V OG KITH ExclusiveImage of ASICS Gel Lyte V OG KITH ExclusiveImage of ASICS Gel Lyte V OG KITH ExclusiveImage of ASICS Gel Lyte V OG KITH Exclusive

PUMA Collaborates with BAPE, colette, KITH and ALIFE on evoSPEED Football Boot


After having featured several teasers on our Instagram account this week, we can finally unveil the collaboration between PUMA and BAPEcoletteKITH and ALIFE on the evoSPEED football boot. Featuring some of the most innovative technology in football, the evoSPEED allows for quick movement and comes with an optimised blend of light, fit and flex which maximises performance without sacrificing stability and comfort on the football pitch. BAPE applied its signature camouflage pattern to the upper. KITH and ALIFE also chose to go with an all-over pattern, which perfectly fits the modern design of the boot. In contrast Parisian concept store colette chose a more minimal design, of course using its signature blue tone.The boots, each of which feature the collaborator’s branding on the tongue, will drop consecutively every 4 days throughout the month of June. The exclusive PUMA evoSPEED collaborations will be available at the collaborating partners’ stores and in select global performance retailers. The boots limited edition boots are priced at 250 Euros. See the release dates here below and good lucking getting your hands on one. 

BAPE: 4th July
ALIFE: 7th July
COLETTE: 10th July
KITH: 13th July


Check out this link:

PUMA Collaborates with BAPE, colette, KITH and ALIFE on evoSPEED Football Boot




ASICS Gel Kayano “OG Kithstrike”


Image of ASICS Gel Kayano “OG Kithstrike”


Ronnie Fieg’s Kith imprint has been able to garner such attention over the past few years, largely on account of the limited release, “Kithstrike” drops. Special Make-Up colorways and throwback designs that have become exclusive only to Kith, the limited drops have played a big role in pushing Kith’s association with ASICS quite strongly as well.

The latest debut comes through with the Gel Kayano being re-interpreted through the guise of an OG Gel Lyte V colorway. With a predominantly white upper serving as the base, the shoes see hits of Magenta and Turqoise strewn throughout the side profile, midsole, interior lining and laces.

Those in the market can now find availability through Kith NYC as well as Kith’s online shop here. Retail price is set at $125 USD.


Check out this link:

ASICS Gel Kayano “OG Kithstrike”